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What type of trademark is non-registrable?

The following marks are non-registrable: 

  • Marks that go against moral standards and public policy
  • Words that have a general meaning (generic terms)
  • Marks that consist of flags, symbols or names of regions, nations, states and international organization
  • Marks that lack distinctiveness
  • Marks that serve primarily as surnames
  • Marks that serve primarily as name geographic locations

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