There are 3 phases of trademark application in Sweden:
- Examination – Formality, clarity, distinctiveness, descriptiveness, classification, deceptiveness and potential conflicts will be examined by the trademark authorities. Compliance during this phase is extremely necessary in order to avoid refusals which will make the procedures complicated and lengthy.
- Registration – A registration of the mark will be granted and will be published so that third parties will have the chance to oppose.
- Publication – The details of the mark will be published such as the mark, name, address, date, application number, goods/service, priority claim and representation.