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What type of trademark is not registrable?

The following marks are prohibited from registration:

  • Marks that are against the moral standards or public order of China
  • Generic words or terms
  • Symbol, flag, or name of a state, nation, region, or an international organization
  • Marks that lack distinctive qualities
  • Marks that are used primarily to indicate a geographical location name
  • Marks that may mislead consumers

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